The University of Hong Kong and HKU Business School

Tracing its roots back over a century, The University of Hong Kong’s (“HKU”) 128,000 alumni have been at the forefront of community life, providing leadership in government, in commerce and industry, in education, and in the arts, sciences and culture. Globally, HKU has established a solid reputation as a premier international university and a member of the global family of universities. HKU strives to be Asia’s Global. Our aspiration at HKU Business School is just as ambitious: to be a premier business school in Asia with significant local, regional and global influence.

About the Asia Case Research Centre

The Asia Case Research Centre (“ACRC”) is affiliated with HKU Business School. It was founded in 1997 to address the need for rich business cases with an Asian focus. The ACRC is committed to the advancement of learning and teaching in business education and strives to promote leading management thinking through research on the latest practices in the Asia Pacific business environment.

The ACRC is a major producer of quality business cases. It boasts a repository of nearly 600 business case studies drawn from a vast range of industries and disciplinary areas, written by scholars from universities within and outside the Asia Pacific region. It cases are distributed globally through its own website as well as those of Harvard Business School Publishing, Ivey Publishing and The Case Centre.